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Twitter endorses the Honest Ads Act, a bill promoting political ad transparency

Twitter endorses the Honest Ads Act, a bill promoting political ad transparency
From TechCrunch - April 10, 2018

Just hours before social media companies face a regulatory reckoning with Facebooks appearance on the Hill, Twitter is taking a step to get right with Congress.

In a series of tweets from its public policy account, Twitterjust announced its decision to back the Honest Ads Act, a piece of legislation introduced last year as a response to mounting evidence that Russia leveraged domestic social media platforms in an attempt to influence U.S. politics during the 2016 presidential election.

After initially avoiding a commitment to the bill, Facebooks Mark Zuckerberg endorsed the proposal last Friday. Election interference is a problem thats bigger than any one platform, and thats why we support the Honest Ads Act, Zuckerberg wrote in a Facebook post addressing foreign election influence campaigns. This will help raise the bar for all political advertising online.

As the Cambridge Analytica scandal broke, the bills supporters saw an opportunity to apply pressure to the generally regulation-averse social media platforms, and that strategy appears to be paying off.

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