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YouTube will remove ads and downgrade discoverability of channels posting offensive videos

YouTube will remove ads and downgrade discoverability of channels posting offensive videos
From TechCrunch - February 9, 2018

After barring Logan Paul earlier today from serving ads on his video channel, YouTube has now announced a more formal and wider set of sanctions its prepared to level on any creator that starts to post videos that are harmful to viewers, others in the YouTube community, or advertisers.

As it has done with Paul (on two occasions now), the site said it will remove monetization options on the videos, specifically access to advertising programs. But on top of that, its added in a twist that will be particularly impactful given that a lot of a videos popularity rests on it being discoverable:

We may remove a channels eligibility to be recommended on YouTube, such as appearing on our home page, trending tab or watch next,Ariel Bardin, Vice President of Product Management at YouTube, writes in a blog post.

The changes are significant not just because they could really hit creators where it hurts, but because they also point to a real shift for the platform. YouTube has long been known as a home for edgy videos filled with pranks and potentially offensive content, made in the name of comedy or freedom of expression.

Now, the site is turning over a new leaf, using a large team of human curators and AI to track the content of whats being posted, and in cases where videos fall afoul of YouTubes advertising guidelines, or pose a threat to its wider community, they have a much bigger chance of falling afoul of YouTubes rules and getting dinged.

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