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WhatsApp hits 1.5 billion monthly users. $19B? Not so bad.

WhatsApp hits 1.5 billion monthly users. $19B? Not so bad.
From TechCrunch - January 31, 2018

Facebooks $19 billion acquisition of WhatsApp sounds smarter and smarter. CEO Mark Zuckerberg announced on the Q4 2017 earnings call today that WhatsApp now has 1.5 billion users and sees 60 billion messages sent per day. Thats compared to 1.3 billion monthly users and 1 billion daily active users in July.

The massive growth makes Facebooks choice to pay more than $19 billion to acquire WhatsApp look prescient. At the time in 2014, WhatsApp had just 450 million monthly active users and 315 million daily active users.

In a slight to Snapchat, Zuckerberg also noted that Instagram and WhatsApp are the No. 1 and No. 2 most popular Story-sharing products, referring to those apps clones of Snapchat Stories. Each now each has 300 million daily active users, compared to 178 million on Snapchat as a whole. He also mentions that Facebooks research suggests that across apps, total social media posting to Stories will soon exceed that of feed posting.

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