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Facebook Messenger Day hits 70M daily users as the app reaches 1.3B monthlies

Facebook Messenger Day hits 70M daily users as the app reaches 1.3B monthlies
From TechCrunch - September 14, 2017

Facebook has finally revealed how its Snapchat Stories clones is doing, though its not seeing the same explosive growth as Instagram or WhatApps versions. Messenger Day now sees 70 million daily users posting and viewing photos and video slideshows six months after launch.

For comparison, Instagram Stories took just 2 months to get to 100 million users, while WhatsApp Status reached 175 million users in merely 10 weeks. Both of those now have250 million daily users each while competitor Snapchat has 173 million dailies for its whole app.

Meanwhile, Facebook Messenger as a whole continues its ascent, entrenching itself as the top cross-OS messaging app in the West. Messenger now has 1.3 billion monthly users, up from 1.2 billion in April and 1 billion in July 2016. Thats the same count as Facebooks other chat product, WhatsApp.

Messengers growth rate has slowed slightly over the years. It took just six months to go from 800 million to 1 billion, and 9 more months to get 1.2 billlion, and 5 months to add the last 100 million. That could signal that Messenger is beginning to hit saturation in some core markets.

Messengers closest competitors that arent owned by Facebook include Chinas WeChat with 938 million monthly users as of May, Chinas QQ with 861 million monthly users as of Q1 2017, and Snapchat with 173 million daily users as of Q2 2017 (though not all use it for messaging). Apples iMessage has also reasserted itself, transforming from a lackluster SMS replacement to dynamic experiences including animations, an app platform, and in the upcoming iOS 11, Animoji you can control with your face using augmented reality.

Messenger has had a bit of a rocky year in terms of design. It rolled out an aggressive redesign that made the whole inbox just a layer on top of the Messenger Camera, with awkward round edges atop the rectangular screen. It later rolled back some of that styling, and moved to a tabbed inboxin May.

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